• Pinnacle Institute Of Fashion Technology

    ISO 9001:2019 Certified Design Institute


Basic Diploma in Fashion Retail Management

The retail industry in INDIA is growing at an average of 40% annually with an expectation of Billion $ Business in another 5 to 10 years .The industry has created a tremendous JOB OPPORTUNITY for young and dynamic professionals with handsome SALARY PACKAGES immediately after 10+2 / Graduation with some professional skills in retailing.

Course Code: DFRM /1 year

  • Retailing - basic concept, different types of retailing business, career in retailing.
  • IT Technology - usage of IT in retail business.
  • English Speaking & personality development, communication skills.
  • Principles of marketing, sales & organisation behaviour.
  • Finance and its applications on retail business.
  • Targeting customer study, situation analysis.
  • Understanding modern trade and its dynamics.
  • Art of counter-selling, selling value chain.
  • Principles of product promotion in modern retail.